September 8, 2016
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5 most important things from the September 2016 Apple Keynote Event

From the much awaited announcements heralded by Apple CEO Tim Cook, we bring you the most important bits from the Apple Keynote Event held in San Francisco on September 7, 2016.


iPhone 7 and iPhone 7 Plus are here.

The biggest, most anticipated announcement from the September 7 Apple Event would have to be the iPhone 7 reveal. After a year of waiting and much speculation, Tim Cook has finally introduced the latest iPhone installment.

Read about what we were expecting from the iPhone 7 here and compare it with the actual specs presented at the Apple event.

The iPhone 7 and iPhone 7 Plus, much to everyone’s delight, is waterproof and dustproof, made possible by switching from a mechanical home button to a digitized, force sensitive one. Since the home button no longer has to be clickable, the external parts of the device were completely sealed off for waterproofing.

Color your world with the chaos of trouble as Apple has phased out space grey but replaced it with two more hues: high-gloss jet black and matte black. The iPhone 7 and iPhone 7 Plus will still have silver, gold, and rose gold versions, though.

The most controversial and polarizing subject is the removal of the headphone jack. The iPhone 7 features a lighting port with which you can attach a dongle, or move on to completely wireless earphones with Apple’s new Airpods. You may also opt for a pair of wireless Beats.

Camera improvements also appear in the new iPhone 7 Plus because of the ISP (image signal processor) integrated into its A10 processor.In this aspect, the iPhone 7 Plus departs from twinning with the iPhone 7, because the iPhone 7 Plus has a dual-lens camera that allows better image stabilization, white balance, and added real-time bokeh effect.

Orders may be placed beginning on Friday, September 9, 2016, and handsets will be made available starting September 16, 2016.


The second Apple Watch comes out after more than a year.

The last time the public has laid eyes on a spanking new Apple Watch was in April 2015. Fast forward to a year and 5 months after, the water-resistant Apple Watch Series 2 is all about supporting an active lifestyle. It boasts a built-in GPS that allows for precision tracking of outdoor activities; doubly brighter display; all-new algorithms to help you monitor your laps (when swimming), pace, and calorie burn, plus Pokemon Go comptability –all this without needing to bring along your iPhone.

Apple Watch Series 2 will be available starting September 16, 2016 right here in the UAE.


Apple and Nike want you to move it.

The Apple Watch Nike+ specifically targets runners with its breathable strap, Nike’s own running app, and dedicated running watch.

Where’s motivation when you need it? Fortunately, the Apple Watch Nike+ actually changes watch faces to help you get up on your feet and start hitting the road. Sometimes a simple “Are we running today?” is all you need.


The New MacOS arrives on September 10.

Apple has retired the OS X name and is now naming their desktop operating system MacOS.
The MacOS Sierra will now have Siri, improved Cloud synching, and Apple’s iWork suite will now allow users to collaborate with their peers in real time, just like Google Docs, et al.


For iPhone users, get ready to welcome iOS10.

On the September 13, iPhone users will experience the all new Universal Clipboard that will let them copy text from their iPhone to their Mac and vice versa, and strengthened widgets so you don’t have to open an app to use some of its functions. Built-in apps, especially Messages, have all gone through major changes.

The iOS10 will be available for the following devices: iPhone 5 and up, iPod touch 6th gen, iPad mini 2 and up, and iPad 4th generation, iPad Air, and iPad Pro.